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YouTube brings Pop-Up Space to Chennai
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YouTube brings Pop-Up Space to Chennai
UPDATED : ஜன 01, 1970 05:30 AM
ADDED : நவ 22, 2019 12:00 AM
நிறம் மற்றும் எழுத்துரு அளவு மாற்ற
Chennai: Continuing to invest and support the growing regional language creator community in India, YouTube opened doors to its first ever YouTube Pop-Up Space in Chennai.
The three-day Pop-Up Space from 19th November - 21st November, provided an opportunity to over 400 budding YouTube creators across Tamil Nadu to get free access to state-of-the-art production equipment and themed production sets, to produce original and innovative high production quality content for their YouTube channels.
YouTube’s Pop-up Space in Chennai comprised of three sets-- a Music setup, Food studio and a Lifestyle set, which saw creators come together to educate, collaborate and create with top creators.
Over the course of three days, many of the emerging creators got a chance to attend workshops on storytelling, content strategy, production, and branding.
They even got mentored by some of the leading creators like ErumaSaani, Let’s Make Engineering Simple , HomeCooking Tamil, Nakkalites and Kabita’s Kitchen
Satya Raghavan, Director, Content Partnerships, YouTube in India said, “We are bowled over by the depth and diversity of content we are seeing from Tamil Nadu. In 2018, we had only 30 Tamil creators who had crossed 1 million subscriber mark but in less than a year, we have over 94 Tamil creators crossing this milestone. â€
2019 witnessed several record breaking events for Tamil content on YouTube - from Dhanush’s Rowdy Baby music video going viral across the globe with over 680M views so far (and still going strong), to Vijay starrer Bigil’strailer with over 2.3M likes and 45M views and #1 Tamil soap Naayagi on VikatanTV clocking avg. 1.5M views per episode.
YouTube Pop-up in India:
The three-day Pop-Up Space from 19th November - 21st November, provided an opportunity to over 400 budding YouTube creators across Tamil Nadu to get free access to state-of-the-art production equipment and themed production sets, to produce original and innovative high production quality content for their YouTube channels.
YouTube’s Pop-up Space in Chennai comprised of three sets-- a Music setup, Food studio and a Lifestyle set, which saw creators come together to educate, collaborate and create with top creators.
Over the course of three days, many of the emerging creators got a chance to attend workshops on storytelling, content strategy, production, and branding.
They even got mentored by some of the leading creators like ErumaSaani, Let’s Make Engineering Simple , HomeCooking Tamil, Nakkalites and Kabita’s Kitchen
Satya Raghavan, Director, Content Partnerships, YouTube in India said, “We are bowled over by the depth and diversity of content we are seeing from Tamil Nadu. In 2018, we had only 30 Tamil creators who had crossed 1 million subscriber mark but in less than a year, we have over 94 Tamil creators crossing this milestone. â€
2019 witnessed several record breaking events for Tamil content on YouTube - from Dhanush’s Rowdy Baby music video going viral across the globe with over 680M views so far (and still going strong), to Vijay starrer Bigil’strailer with over 2.3M likes and 45M views and #1 Tamil soap Naayagi on VikatanTV clocking avg. 1.5M views per episode.
YouTube Pop-up in India:
In 2019 alone over 1400 creators and industry professionals like Believe Digital, Times Music, Saregama, Sony Music, Garden Up (Gardening, 300k subs), Goodness in You (Art and Painting, 430k subs) Snakecharmer (Bagpipe Music, 435k subs), Madrassana (15.3K Subs) Giri Bhakti (61.2K Subs)Black Sheep (2.61M Subs) have attended the YouTube Pop-Up Space and over 75 videos have been shot.
The Space also gives the budding creators a chance to collaborate with popular YouTube stars that further boosts their channel’s reach.
Launched in May 2005, YouTube’s mission is to give everyone a voice and show them the world.
The Space also gives the budding creators a chance to collaborate with popular YouTube stars that further boosts their channel’s reach.
Launched in May 2005, YouTube’s mission is to give everyone a voice and show them the world.
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